David Burkus is the author of <a href="http://www.amazon.com/dp/1118611144/?tag=mythsofcreativity-20" target="_blank"><i>The Myths of Creativity: The Truth About How Innovative Companies and People Generate Great Ideas</i></a>. He serves as assistant professor of management at the College of Business at Oral Roberts University, where he teaches courses on creativity, entrepreneurship, and organizational behavior.